A bottle of 1821 Grand Constance sold for a record-breaking R420,000 (£21,222) at the Cape Fine & Rare Wine Auction in Stellenbosch.

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Ben Branson

Ben Branson: How to brand non-alc spirits

There are many different elements to consider when launching a non-alcoholic spirits brand. Aside from creating the liquid, the bottle design and communication are also crucial touchpoints.

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